It Pays to Partner with Synaxon and Autotask: How to Capitalize on the Endpoint Backup Opportunity

Network & Learn
Network & Learn
26/10/2017 | 
12:30 PM Dublin, Edinburgh, Lisbon, London (UTC+00:00)
Autotask Office, Ambassador House, Paradise Road
Richmond, United Kingdom

Did you know 76% of all computers sold in 2016 were laptops? Additionally, IDC says the amount of corporate data on endpoint devices is doubling every 18 months.  The bad part is, per Gartner, a laptop is stolen every 53 seconds!  Worse yet, says only 1 in 4 of us make regular backups of our data.  This is not a good sign for preserving and protecting your client’s data, or your own. 

And what about ransomware?  Are you or your clients' continuously backing up critical business files to be ready for when a Ransomware attack hits? The U.S. Federal Bureau of Investigation (FBI) says ransomware payments in 2016 totaled over $1m! 

All this means opportunity for IT Service Providers, VARs and MSPs.  MarketsandMarkets, a global market research firm, predicts the cloud storage market size will grow from 23.76 Billion USD in 2016 to 74.94 Billion USD by 2021. 

Join Derek Jones, UK MD of Synaxon and Autotask’s Mark Banfield, SVP & GM International and Len DiCostanzo, SVP of Channel Development, for this networking event.  They will discuss the endpoint backup market opportunity and why offering Endpoint Backup from Synaxon and Autotask as part of your managed services portfolio will help you increase revenue while helping you provide more value to your clients.

After attending this event, you will better understand:

  • The market opportunity for cloud backup
  • Potential gaps in the typical backup strategy
  • How to uncover your opportunity for endpoint backup revenue
  • How to package a user based managed services bundle with backup
  • How to leverage Synaxon and Autotask’s joint sales and marketing approach to help you drive leads, win new business, and reduce your time to revenue
  • What is ‘SynMSP’, Synaxon’s new level of membership designed to help you grow in the managed service space


12:30 PM - 1:15 PM
Registration & Lunch
1:15 PM - 1:45 PM
Synaxon update – Introduction to ‘SynMSP’ - Derek Jones, UK MD - Synaxon
1:45 PM - 2:00 PM
Who is Autotask? Mark Banfield, SVP & GM - Autotask International
2:00 PM - 3:00 PM
Are You Capitalising on the Endpoint Backup Opportunity? Len DiCostanzo, SVP Channel Development - Autotask
3:00 PM - 3:15 PM
Break and networking
3:15 PM - 4:00 PM
Autotask Endpoint Backup, Solution Demo - Freddie Drennan, Product Management - Autotask
4:00 PM - 4:15 PM
Conclusion and next ‘money making’ steps - Len and Derek
4:15 PM - 6:00 PM
Drinks & Network

Event Speakers

Mark Banfield
SVP and General Manager, International
Mark is adept at managing highly successful sales and product marketing teams and motivating them to go above and beyond. Under Mark’s leadership, Autotask’s international business has grown by more than 140% in less than two years time.

Prior to Autotask, Mark served as Managing Director, EMEA for InfoPath Corporation, a mobile device management software provider. He was also Sales Director for EMEA at SmartTrust (now Giesecke & Devrient), where he ran the European business providing business and operational support systems for Tier 1 Telecommunications Operators.

Mark attended University College London, Kingston University and London Business School.

Len DiCostanzo

SVP of Channel Development
Len is one of the most widely-recognized figures in the IT industry, with more than 25 years of experience in the channel. He joined Autotask in 2008 after a successful run launching, growing and selling his own IT service business. Since joining Autotask, Len has held various sales, marketing and business development roles. He continues to work tirelessly to ensure the continued success of Autotask's global partner base by collaborating with our most successful partners, then developing and delivering business building content designed to help partners drive leads, close new business and deliver world class services based on Autotask solutions.

Freddie Drennan

Product Manager
As Product Manager, Frederick researches and validates market problems, working closely with Partners worldwide to develop new features and updates to AWP and AEB.

Previously, Freddie worked as a Partner Development Manager for Autotask and helped develop Autotask Workplace and Autotask Endpoint Backup partners across the UK & EMEA region.

Derek Jones
Managing Director, Synaxon
Derek is well known within the UK’s technology channel having worked in various senior roles since the mid 80’s. After initially growing a successful dealership and then being the founder of the UK's first commercial dealer group, Derek eventually spent 6 years as Chairman of the channel trade association (Professional Computing Association) alongside serving as IT Channel Director of the Integra dealer group.

Having spent a short time in 2008 at Synaxon AG, working at the parent company, Derek founded and launched Synaxon UK in January 2009. Synaxon UK is today the largest and most successful dealer group in the UK channel with over 600-member companies. Synaxon’s services and support tools, as well as their unique information and channel procurement platform (EGIS) are designed to enhance MSPs business in the UK market place.

Event Registration
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